Boost Your Instagram’s Performance With These Tips!

5 Instagram Tools to Improve Your Marketing


Have you ever thought of taking your Instagram marketing to the next level or using tools to support your efforts online? With the right tools, your marketing flow can help you project a more professional image and give you valuable analytic insights.

Here are five tools to enhance your Instagram marketing!

1: Filter Your Images For A Signature Look

The first step is to tell your company’s story. Your images are a reflection of your business, and you want them to appeal to your target audience on an emotional level.
It’s important to have a cohesive look to your images that unifies your brand assets. One tool that can help with that is ​A Color Story​. This app makes it easy to fine-tune your photos and give them a more professional look before posting them to Instagram. Just remember to ​avoid posting images on Instagram that are unrelated to your business or the story you want it to tell.

2: Embed Your Instagram Feed For More Visibility

You want your Instagram feed to get in front of your target audience as much as possible. One way to do that is to embed it on your website or blog with a tool like SnapWidget​. Embedding your feed on your site gives you free advertising and social real estate. Also, you can use this opportunity to ask website visitors to follow your account.

3: Share Photos From Other Accounts

To have a successful IG feed, it’s important to develop a supporting, sharing, and engaging community. It’s the best way you can do for your business. If you interact with and support other Instagram users, they’ll likely reciprocate your actions and become active and engaged ​followers​.

4: Schedule Your Posts

Even though a lot on social media is life on the go, sometimes life gets in the way. You can’t always hold your phone and sometimes you need a few days off from the world of social posting. Maintain an active presence online with a tool like ​ScheduGram​ which can ​lets you post immediately to your Instagram account or schedule posts for later.

5: Track the Performance of Your Content

Use an Instagram analytics tool like ​Iconosquare​ to track your stats to see if your marketing tactics are doing good. You can view account metrics such as likes, comments, and engaged followers.

To find out more about how 4SPOTS can help you maintain your social media? Please get in touch with us here!

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